McDonaldization free essay sample

This paper discusses George Ritzers theory of McDonaldization how fast food chains are spreading. This paper takes a look at George Ritzers theory of McDonaldization to describe a sociological incident that is occurring in our culture. McDonaldization, according to Ritzer, is, The process by which the principles of the fast food business are coming to dominate more and more sectors of American society as well as the rest of the world. From the paper: Ritzer has broken down this phenomenon into four characteristics that include: 1. Efficiency The optimum method of completing a task. The rational determination of the best mode of production. Individuality is not allowed. 2. Calculability Assessment of outcomes based on quantifiable rather than subjective criteria. Easily said as quantity over quality. 3. Predictability The production process is organized to guarantee uniformity of product and standardized outcomes. 4. Control The substitution of more predictable non-human labor for human labor through automation or the deskilling of the work force. We will write a custom essay sample on McDonaldization or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page